Jen Lou Meredith - Content and Copy Writer. Image by Mikaela Jade.

Jen Lou Meredith - Content and Copy Writer. Image by Mikaela Jade.

About Me

Image by Mikaela Jade.

As a writer with over 10 years' professional experience, I can help you convey your business' message to your audience in a way that is simple and digestible, while being informative and engaging.

I began my career as a journalist, first as a freelance writer for local magazines while studying for my degree in English, then, after graduating with honours, I became a full-time editorial assistant at a luxury lifestyle magazine, before progressing to content writer, then deputy editor at a national hair and beauty title.

Following this, I decided to take the path to become a full-time freelance writer. Since 2017, I have worked with independent businesses, agencies and influencers to create content that captivates their audiences.

Why employ me and not ChatGPT?

I believe we have a moral obligation to keep a human element to business. Your audience is human, so what better way to connect with them than with a human writer? I can write (good) humour; I can make obscure references to nineties pop culture; I can talk about an experience or product in a way that elicits a visceral response from the reader, allowing them to connect with your brand in a way that can't yet be facilitated by AI.

I'm also a brand geek. This means that, when we work together, I become a fan of your brand. From the ins and outs of your audience, tone, style, genre, to graphic elements such as the use of imagery, typography and colour palette, I commit to understanding your branding just as well as you do. This helps me tailor my writing style to fit your business.

Experience

I have worked with a number of different content management systems in a range of formats. The CMSs I have experience with include Wordpress, Blogger, Webflow and Squarespace. I also have experience with Substack, Mailchimp, Shopify, Podio, Trello, Later, and a range of other platforms. I can also learn new software quickly, and adapt to your business' needs.

I have experience writing B2C as well as B2B, in the sectors of: fashion, beauty, lifestyle, travel, pet care, horticulture, psychology, gynaecology, rheumatology, recruitment and human resources.

If you have any questions, please contact me at jenloumeredith@gmail.com

I hope we can work together!

Jen

Sunday 6 September 2020

Autumn wedding guest outfit ideas

Has anybody been to a wedding this year? There's no denying that they're very different with social distancing rules in place. Between wearing reusable face masks (better for the environment!) and not hugging your friends and family, there's a lot that has changed for weddings in 2020. And then there's the size of the party - with only 30 people allowed at ceremonies and receptions, weddings are much smaller than what we were previously used to! But if you were lucky enough to be invited to one this autumn, there's no reason why you can't show up looking fabulous. It's still a celebration, after all! And with so much going on in the world, being able to celebrate in style with your loved ones really does make a difference.

Goddiva Pink Wedding Guest Dress

I love dressing up for weddings - I don't feel like there are many other occasions (in my life, anyway) where you can dress up to the nines, with a floor length dress, glimmering jewellery and showstopping heels - and not feel out of place.

Autumn is a great time of year for weddings, in my opinion. They tend to cost slightly less, as they're out of peak season, and the weather's not so hot that your outfit becomes unbearable to wear. I've spent many weddings seeking solace from the summer heat in an air conditioned room, away from the party, just so that my makeup doesn't melt into the neckline of my dress.

What to wear to an autumn wedding

If you're a guest at a wedding this autumn, you're in for a treat. There's something ever so slightly more festive about autumn wedding wear. The close proximity to Christmas, combined with the beauty of the changing seasons, could be the answer!

Goddiva gave me three dresses to style for this season, and they're all absolutely stunning! They have a whole host of beautiful design on their site, from party dresses, to sequin dresses, and even wedding dresses for lucky brides tying the knot this year.

The first dress is a very pretty, delicate chiffon bardot dress...

Goddiva Peach Chiffon Bardot Dress

It's a beautiful peach colour, and it has a graduated hemline from front (short) to back (long), creating a flowing silhouette. I love how it also has a satin waistband to accentuate the waist and add a little variation in texture.

Goddiva Peach Chiffon Bardot Dress
Goddiva Peach Chiffon Bardot Dress

Next up is a floor-length gown in blush, featuring incredible floral embroidery...

Goddiva 3D Flower Maxi Dress
Goddiva 3D Flower Maxi Dress

I love the neckline on this, and how it's still quite demure thanks to the mesh in the bodice. The fit is excellent and I adore how the skirt skims the floor - I'm 5'4" and this is just about the perfect length on me when I'm wearing heels (click if you want to see more maxi dresses from Goddiva).

Finally, I tried out a wet look on my hair to wear with the next gown - an ethereal metallic maxi dress...

Goddiva Metallic Maxi Dress

This is perfect with teardrop shaped earrings and a matching necklace to complement this incredible mermaid-style dress. It features a thigh-high split in the skirt and a crossover back, plus a plunging neckline to make you feel like an absolute goddess.

Best of all, all three styles are under £90 - and they work so well as bridesmaid outfits, too! Click if you want to browse more of Goddiva's evening dresses (you're bound to find some more amazing styles on the site!).

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