Jen Lou Meredith - Content and Copy Writer. Image by Mikaela Jade.

Jen Lou Meredith - Content and Copy Writer. Image by Mikaela Jade.

About Me

Image by Mikaela Jade.

As a writer with over 10 years' professional experience, I can help you convey your business' message to your audience in a way that is simple and digestible, while being informative and engaging.

I began my career as a journalist, first as a freelance writer for local magazines while studying for my degree in English, then, after graduating with honours, I became a full-time editorial assistant at a luxury lifestyle magazine, before progressing to content writer, then deputy editor at a national hair and beauty title.

Following this, I decided to take the path to become a full-time freelance writer. Since 2017, I have worked with independent businesses, agencies and influencers to create content that captivates their audiences.

Why employ me and not ChatGPT?

I believe we have a moral obligation to keep a human element to business. Your audience is human, so what better way to connect with them than with a human writer? I can write (good) humour; I can make obscure references to nineties pop culture; I can talk about an experience or product in a way that elicits a visceral response from the reader, allowing them to connect with your brand in a way that can't yet be facilitated by AI.

I'm also a brand geek. This means that, when we work together, I become a fan of your brand. From the ins and outs of your audience, tone, style, genre, to graphic elements such as the use of imagery, typography and colour palette, I commit to understanding your branding just as well as you do. This helps me tailor my writing style to fit your business.

Experience

I have worked with a number of different content management systems in a range of formats. The CMSs I have experience with include Wordpress, Blogger, Webflow and Squarespace. I also have experience with Substack, Mailchimp, Shopify, Podio, Trello, Later, and a range of other platforms. I can also learn new software quickly, and adapt to your business' needs.

I have experience writing B2C as well as B2B, in the sectors of: fashion, beauty, lifestyle, travel, pet care, horticulture, psychology, gynaecology, rheumatology, recruitment and human resources.

If you have any questions, please contact me at jenloumeredith@gmail.com

I hope we can work together!

Jen

Sunday 30 October 2016

Death By Chocolate Dipping Sauces


There comes a time in the year when the weather gets a little chillier, the nights draw in and all of a sudden our minds automagically switch to hybernation mode and food that was once a no-no during the glorious summer months seems just a tad inviting. Of course, it doesn't help that the autumnal food favourites are out in full force and National Chocolate Week has done a little bit more than just pique our interests in the sweet stuff. So, why give in? If we're programmed to eat a little bit more than usual during the autumn and winter months, then I say 'indulge' - and enjoy it.

Just to encourage you even more, I've created three mouthwatering 'Death by Chocolate' dipping sauces to have with your favourite fruits or, even better, your favourite biscuits. Thomas J Fudge's iconic Florentines may already be covered in chocolate, but they're the perfect companion to a sweet dipping sauce. Find your favourite flavours in Waitrose or Tesco, and make yourself a cheeky little dip with these easy-to-follow recipes.

Ginger and Orange Chocolate Dipping Sauce

Ingredients

40g The Grenada Chocolate Company Organic Dark Chocolate
3 tbsp single cream
1 tsp ground ginger
1 tsp Valencian orange extract
1 tsp mixed dried fruit to garnish

Method

1. Place the chocolate in a bain marie and agitate with a spoon until melted. Add in the cream and mix until shiny and runny. Pour into a ramekin or small bowl.

2. Stir in the ground ginger and Valencian orange extract.

3. Garnish with the dried fruit.

Raspberry and Vanilla Chocolate Dipping Sauce

Ingredients

40g The Grenada Chocolate Company Organic Dark Chocolate
3 tbsp single cream
100g raspberries
1 tsp vanilla extract

Method

1. Repeat the first step above.

2. Push the raspberries through a sieve to remove excess juice, then stir into the chocolate.

3. Stir in the vanilla extract and garnish the chocolate with a single raspberry.

 Caramel and Popping Candy Chocolate Dipping Sauce

Ingredients

40g The Grenada Company Salted Dark Chocolate
3 tbsp single cream
2.5 tsps popping candy
2 tsps caramel syrup

Method

1. Repeat the first step above.

2. Stir in two tsps popping candy and the caramel syrup.

3. Garnish with the rest of the popping candy.


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