Jen Lou Meredith - Content and Copy Writer. Image by Mikaela Jade.

Jen Lou Meredith - Content and Copy Writer. Image by Mikaela Jade.

About Me

Image by Mikaela Jade.

As a writer with over 10 years' professional experience, I can help you convey your business' message to your audience in a way that is simple and digestible, while being informative and engaging.

I began my career as a journalist, first as a freelance writer for local magazines while studying for my degree in English, then, after graduating with honours, I became a full-time editorial assistant at a luxury lifestyle magazine, before progressing to content writer, then deputy editor at a national hair and beauty title.

Following this, I decided to take the path to become a full-time freelance writer. Since 2017, I have worked with independent businesses, agencies and influencers to create content that captivates their audiences.

Why employ me and not ChatGPT?

I believe we have a moral obligation to keep a human element to business. Your audience is human, so what better way to connect with them than with a human writer? I can write (good) humour; I can make obscure references to nineties pop culture; I can talk about an experience or product in a way that elicits a visceral response from the reader, allowing them to connect with your brand in a way that can't yet be facilitated by AI.

I'm also a brand geek. This means that, when we work together, I become a fan of your brand. From the ins and outs of your audience, tone, style, genre, to graphic elements such as the use of imagery, typography and colour palette, I commit to understanding your branding just as well as you do. This helps me tailor my writing style to fit your business.

Experience

I have worked with a number of different content management systems in a range of formats. The CMSs I have experience with include Wordpress, Blogger, Webflow and Squarespace. I also have experience with Substack, Mailchimp, Shopify, Podio, Trello, Later, and a range of other platforms. I can also learn new software quickly, and adapt to your business' needs.

I have experience writing B2C as well as B2B, in the sectors of: fashion, beauty, lifestyle, travel, pet care, horticulture, psychology, gynaecology, rheumatology, recruitment and human resources.

If you have any questions, please contact me at jenloumeredith@gmail.com

I hope we can work together!

Jen

Thursday 8 October 2020

Dressing up for Christmas 2020

Christmas dresses from Goddiva

Do you dress up for Christmas? It's something I've done for a few years now, even though I'm not going anywhere. But these days, it seems like the norm! With bars and restaurants closing early, I've found myself dressed up in my living room, continuing the 'party' at home, more times than I can count on one hand.

Goddiva Christmas dresses

Goddiva Scuba Crepe Maxi Dress, £45

Christmas 2020 is likely to be very similar, so to make this year a little more special (I think we all deserve it), I advocate dressing up to the nines in an outfit that you would've worn for Christmas Eve drinks with friends or to your office Christmas party.

Goddiva Christmas Dresses


These Christmas dresses and jumpsuits from Goddiva are perfect for a festive dinner. They have a beautiful selection of outfits, in all shades and silhouettes and for all frames, including plus-size dresses and plus-size evening dresses!

I've accessorised my outfits with some classic jewellery and bags to let the clothes do the talking. If I were wearing these out to a restaurant, I would definitely finish off each look with a smart jacket and amp up my makeup with some smokey eyeshadow or a bold lip. After all, it's Christmas - you can never be too dressed up!

Goddiva Christmas Dresses


I've deliberately chosen classic dresses and jumpsuits for this post, as you can easily wear these looks again and again to get the most out of your money. I feel like these looks are all easy to glam up if you're lucky enough to go to a ball, black tie night or a wedding reception in future (once social gathers are once again permitted). However, if you'd prefer something a little less dressy for your Christmas dinner outfit, Goddiva also have a selection of cocktail dresses in a vast range of designs.

I hope you have a wonderful Christmas this year. I think we're all holding out for some hope on whether we'll be able to spend time with our families - at the end of the day, that's what really matters. 

But, as I said, there's no harm in dressing up if it'll help bring a little more joy to your day! Especially for those of you who have missed out on big events this year (and if that's the case, Goddiva also have beautiful prom dresses and wedding guest dresses, if your events have been postponed until 2021).

The items in this post have been gifted for review.

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