Jen Lou Meredith - Content and Copy Writer. Image by Mikaela Jade.

Jen Lou Meredith - Content and Copy Writer. Image by Mikaela Jade.

About Me

Image by Mikaela Jade.

As a writer with over 10 years' professional experience, I can help you convey your business' message to your audience in a way that is simple and digestible, while being informative and engaging.

I began my career as a journalist, first as a freelance writer for local magazines while studying for my degree in English, then, after graduating with honours, I became a full-time editorial assistant at a luxury lifestyle magazine, before progressing to content writer, then deputy editor at a national hair and beauty title.

Following this, I decided to take the path to become a full-time freelance writer. Since 2017, I have worked with independent businesses, agencies and influencers to create content that captivates their audiences.

Why employ me and not ChatGPT?

I believe we have a moral obligation to keep a human element to business. Your audience is human, so what better way to connect with them than with a human writer? I can write (good) humour; I can make obscure references to nineties pop culture; I can talk about an experience or product in a way that elicits a visceral response from the reader, allowing them to connect with your brand in a way that can't yet be facilitated by AI.

I'm also a brand geek. This means that, when we work together, I become a fan of your brand. From the ins and outs of your audience, tone, style, genre, to graphic elements such as the use of imagery, typography and colour palette, I commit to understanding your branding just as well as you do. This helps me tailor my writing style to fit your business.


I have worked with a number of different content management systems in a range of formats. The CMSs I have experience with include Wordpress, Blogger, Webflow and Squarespace. I also have experience with Substack, Mailchimp, Shopify, Podio, Trello, Later, and a range of other platforms. I can also learn new software quickly, and adapt to your business' needs.

I have experience writing B2C as well as B2B, in the sectors of: fashion, beauty, lifestyle, travel, pet care, horticulture, psychology, gynaecology, rheumatology, recruitment and human resources.

If you have any questions, please contact me at

I hope we can work together!


Saturday 21 January 2017

Becoming a Better Person in 2017

SCARF - ASOS // JACKET - ZARA (similar) // BAG - H&M (similar) // SHOES - PUBLIC DESIRE

I know I'm not the first person to say that 2016 was not a great year. Sure, time is linear and our calendar is just something that we've made up, and we shouldn't blame a year for everything that's gone wrong in the world - but nonetheless, last year wasn't one for the books.

Or was it?

Thinking back to last January, 2016 didn't start off great for me. My family had moved away, I lost my job due to liquidation, and I was fearful of losing my home. I got depressed when I started working in a job that I hated, and I was starting to become the negative, anxious person that I never thought I would be.

I took a little bit of time off to clear my head, and that's when I decided that I would pull myself together and take control of my life. Much to my family's disapproval, I quit my awful (though well-paid) job, and took a risk on a different path.

The months flew by and now my life may not be perfect, but thanks to following my gut last year I was able to get myself back on track. It's because of this that I'm thankful for 2016.

The reason I've named this post 'Becoming a Better Person in 2017' is because I want to take this year to cleanse the excess negativity I have in my life, and to focus on the good. Good things are happening all the time, from all the love I felt at Christmas from my partner's family, to becoming besties with my amazing coworkers (and finding awesome new vegan chicken places to visit - hello, Temple of Seitan!).

In contrast with last year, when I was too low emotionally to focus on all the good, this year I'm going to take the good and run with it. Every time I get a compliment, I'll appreciate what that compliment meant rather than asking myself why I was complimented when I didn't deserve to be; every time I write a blog post or a feature for a magazine, I'll take pride in having written it instead of excessively critiquing myself; every time I get into a debate with someone about my beliefs or values, I will feel fulfilled at having defended my own opinion, rather than questioning myself.

Just so this post isn't about me, I've put together a little list of things everyone can do to become a better version of themselves. Not all of these might be to everyone's taste, but one or two may help!

Don't relish past negativity - when bad memories or regrets begin to surface, remind yourself to think of something good that has happened to you recently

Try to have a social media-free day - we're on our phones so much that we've forgotten what it's like to interact with the natural world

Keep a diary of only good things - look back on all the beautiful things that have happened to you in the last year with a happiness diary

Volunteer - whether it's just for a day or a weekly commitment, doing something to help someone else is always a good feeling

Exercise - you might hate it as much as I do, but it releases endorphins, which make you happy!

Book a holiday - we all work too much. Let's de-stress.

Watch an inspiring film - Eddie the Eagle, The Devil Wears Prada and Pretty Woman are just a few of my favourites


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