Jen Lou Meredith - Content and Copy Writer. Image by Mikaela Jade.

Jen Lou Meredith - Content and Copy Writer. Image by Mikaela Jade.

About Me

Image by Mikaela Jade.

As a writer with over 10 years' professional experience, I can help you convey your business' message to your audience in a way that is simple and digestible, while being informative and engaging.

I began my career as a journalist, first as a freelance writer for local magazines while studying for my degree in English, then, after graduating with honours, I became a full-time editorial assistant at a luxury lifestyle magazine, before progressing to content writer, then deputy editor at a national hair and beauty title.

Following this, I decided to take the path to become a full-time freelance writer. Since 2017, I have worked with independent businesses, agencies and influencers to create content that captivates their audiences.

Why employ me and not ChatGPT?

I believe we have a moral obligation to keep a human element to business. Your audience is human, so what better way to connect with them than with a human writer? I can write (good) humour; I can make obscure references to nineties pop culture; I can talk about an experience or product in a way that elicits a visceral response from the reader, allowing them to connect with your brand in a way that can't yet be facilitated by AI.

I'm also a brand geek. This means that, when we work together, I become a fan of your brand. From the ins and outs of your audience, tone, style, genre, to graphic elements such as the use of imagery, typography and colour palette, I commit to understanding your branding just as well as you do. This helps me tailor my writing style to fit your business.


I have worked with a number of different content management systems in a range of formats. The CMSs I have experience with include Wordpress, Blogger, Webflow and Squarespace. I also have experience with Substack, Mailchimp, Shopify, Podio, Trello, Later, and a range of other platforms. I can also learn new software quickly, and adapt to your business' needs.

I have experience writing B2C as well as B2B, in the sectors of: fashion, beauty, lifestyle, travel, pet care, horticulture, psychology, gynaecology, rheumatology, recruitment and human resources.

If you have any questions, please contact me at

I hope we can work together!


Friday 17 November 2023

Smart Strategies: How to Save Money When Shopping Online

In the era of digital convenience, online shopping has become a go-to for many consumers. However, finding ways to save money while indulging in retail therapy is always a welcome bonus. From utilising discount codes to leveraging browser extensions like Honey, here are some savvy tips to help you cut costs and maximise your savings when shopping online.

1. Hunt for Discount Codes:

One of the simplest and most effective ways to save money while shopping online is by using discount codes. These codes can offer significant price reductions or additional perks like free shipping. Here's how you can find them:

Search Engines: Before completing your purchase, conduct a quick search for discount codes related to the specific store or product. Simply type the store name or product along with "discount code" or "promo code" into your preferred search engine.

Coupon Websites: Dedicated coupon websites compile a variety of discount codes for different online retailers. Popular options include RetailMeNot,, and Groupon. Browse these platforms to discover exclusive deals and promotions.

2. Leverage the Honey Chrome Extension:

The Honey browser extension is a game-changer for online shoppers. Here's how it works:

Automatic Savings: Honey automatically scans the internet for the best available discount codes and applies them during the checkout process. This means you don't have to spend time searching for codes manually.

Price Tracking: Honey can also track price changes for specific items over time. If an item you've been eyeing drops in price, Honey will notify you, ensuring you never miss a great deal.

Honey Gold Rewards: The Honey extension offers a rewards program called Honey Gold, allowing you to earn points for purchases made through participating retailers. These points can later be redeemed for gift cards.

3. Sign Up for Newsletters for Introductory Discounts:

Many online retailers offer exclusive discounts to customers who sign up for their newsletters. While it may mean receiving promotional emails, the potential savings make it worthwhile. Here's how to make the most of this strategy:

First-time Purchase Discounts: Retailers often provide a one-time discount for new customers. By subscribing to the newsletter, you may receive a code for a percentage off your first purchase or free shipping.

Exclusive Offers: Subscribers frequently receive exclusive promotions, early access to sales, and notifications about upcoming deals. Keep an eye on your inbox for these opportunities to save.

Customised Deals: Some newsletters tailor promotions based on your preferences and shopping history, providing a personalised shopping experience.

4. Use Auction Sites

Utilising auction sites, such as John Pye Auctions, can be a savvy approach to saving money online. These platforms offer a diverse range of products, from electronics to luxury goods, at potentially discounted prices through the auction format. 

Participating in online auctions allows consumers to set their maximum bid, ensuring that they stay within their budget. Reputable sites like John Pye Auctions provide a transparent bidding process, allowing users to track their bids and compete for items of interest. This dynamic online marketplace can be a treasure trove for those seeking cost-effective deals on a variety of items, presenting an exciting and engaging way to shop while keeping a keen eye on one's budget.

Shopping online doesn't have to break the bank. By implementing these smart strategies, you can save money, uncover hidden discounts and make your online shopping experience more enjoyable. Whether it's through discount codes, browser extensions, or newsletter subscriptions, the internet offers a plethora of opportunities to cut costs without sacrificing the joy of finding the perfect item. Happy shopping and saving!


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