Jen Lou Meredith - Content and Copy Writer. Image by Mikaela Jade.

Jen Lou Meredith - Content and Copy Writer. Image by Mikaela Jade.

About Me

Image by Mikaela Jade.

As a writer with over 10 years' professional experience, I can help you convey your business' message to your audience in a way that is simple and digestible, while being informative and engaging.

I began my career as a journalist, first as a freelance writer for local magazines while studying for my degree in English, then, after graduating with honours, I became a full-time editorial assistant at a luxury lifestyle magazine, before progressing to content writer, then deputy editor at a national hair and beauty title.

Following this, I decided to take the path to become a full-time freelance writer. Since 2017, I have worked with independent businesses, agencies and influencers to create content that captivates their audiences.

Why employ me and not ChatGPT?

I believe we have a moral obligation to keep a human element to business. Your audience is human, so what better way to connect with them than with a human writer? I can write (good) humour; I can make obscure references to nineties pop culture; I can talk about an experience or product in a way that elicits a visceral response from the reader, allowing them to connect with your brand in a way that can't yet be facilitated by AI.

I'm also a brand geek. This means that, when we work together, I become a fan of your brand. From the ins and outs of your audience, tone, style, genre, to graphic elements such as the use of imagery, typography and colour palette, I commit to understanding your branding just as well as you do. This helps me tailor my writing style to fit your business.

Experience

I have worked with a number of different content management systems in a range of formats. The CMSs I have experience with include Wordpress, Blogger, Webflow and Squarespace. I also have experience with Substack, Mailchimp, Shopify, Podio, Trello, Later, and a range of other platforms. I can also learn new software quickly, and adapt to your business' needs.

I have experience writing B2C as well as B2B, in the sectors of: fashion, beauty, lifestyle, travel, pet care, horticulture, psychology, gynaecology, rheumatology, recruitment and human resources.

If you have any questions, please contact me at jenloumeredith@gmail.com

I hope we can work together!

Jen

Saturday 25 February 2017

Lunch with Johnny Loves Rosie


“You can never get a cup of tea large enough or a book long enough to suit me.” ― C.S. Lewis


This week, jewellery and accessories brand Johnny Loves Rosie invited me for an afternoon tea at York & Albany, a Gordon Ramsay restaurant in Camden. Myself and seven other bloggers were given a preview of the new SS17 collection, which included pretty pastel-coloured gems (obligatory spring wear!) and faux fur pom poms.

One of my favourite pieces is this headband (below), which immediately brought to mind Dolce Gabbana's Spring runway collection. Its gold hardware and black band, combined with blue and red gems and pearlesque beads, definitely appears to be a nod to decadent, sophisticated Italian style.

We each received a monogrammed clutch bag in a beautiful mink shade - which, coincidentally, I had previously been eyeing up on their website. Each bag comes with a double set of foil lettering, which you can apply to the bag at home, spelling out your initials, name, or a phrase. The bag itself can easily fit an iPad, phone, diary and card holder inside without compromising the structure, and it comes with a slinky gold shoulder strap. Tip: add one of Johnny Loves Rosie's keyrings to the bag for extra personalisation!

I was also given a floral corsage, which can be worn on the wrist, upper arm or even as a choker, and a necklace with my initial on a gold-coloured chain.



As always, one of the best parts of any event is meeting new people. Lucy and Charlotte from the Johnny Loves Rosie team were super friendly and happy to introduce all of us to each other. As I mentioned earlier, there were seven other amazing bloggers in attendance, who were all so lovely to talk to over afternoon tea - here are their links:



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2 comments

  1. Unknown1 March 2017 at 08:09

    Hey you!
    It was so nice to meet you at this event! You need that headband in your life too!
    Great write up of the day!
    Sherry x
    http://www.sherryscribbles.com

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    1. Jen Lou1 March 2017 at 12:12

      It was so lovely to meet you too! Hope you had fun looking round London Zoo :)
      Looking forward to the next meetup!
      Jen x

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