Jen Lou Meredith - Content and Copy Writer. Image by Mikaela Jade.

Jen Lou Meredith - Content and Copy Writer. Image by Mikaela Jade.

About Me

Image by Mikaela Jade.

As a writer with over 10 years' professional experience, I can help you convey your business' message to your audience in a way that is simple and digestible, while being informative and engaging.

I began my career as a journalist, first as a freelance writer for local magazines while studying for my degree in English, then, after graduating with honours, I became a full-time editorial assistant at a luxury lifestyle magazine, before progressing to content writer, then deputy editor at a national hair and beauty title.

Following this, I decided to take the path to become a full-time freelance writer. Since 2017, I have worked with independent businesses, agencies and influencers to create content that captivates their audiences.

Why employ me and not ChatGPT?

I believe we have a moral obligation to keep a human element to business. Your audience is human, so what better way to connect with them than with a human writer? I can write (good) humour; I can make obscure references to nineties pop culture; I can talk about an experience or product in a way that elicits a visceral response from the reader, allowing them to connect with your brand in a way that can't yet be facilitated by AI.

I'm also a brand geek. This means that, when we work together, I become a fan of your brand. From the ins and outs of your audience, tone, style, genre, to graphic elements such as the use of imagery, typography and colour palette, I commit to understanding your branding just as well as you do. This helps me tailor my writing style to fit your business.

Experience

I have worked with a number of different content management systems in a range of formats. The CMSs I have experience with include Wordpress, Blogger, Webflow and Squarespace. I also have experience with Substack, Mailchimp, Shopify, Podio, Trello, Later, and a range of other platforms. I can also learn new software quickly, and adapt to your business' needs.

I have experience writing B2C as well as B2B, in the sectors of: fashion, beauty, lifestyle, travel, pet care, horticulture, psychology, gynaecology, rheumatology, recruitment and human resources.

If you have any questions, please contact me at jenloumeredith@gmail.com

I hope we can work together!

Jen

Wednesday 30 August 2023

This Is How To Increase Your Home’s Curb Appeal

There are many reasons to boost the curb appeal of your home. One is that it makes it much more of a pleasant place to come back to after work. Another is to make sure it retains its value if you choose to sell. Another still is to ensure it matches the quality and the upkeep of the properties around it. The good news is you can find out all about how to up your home’s curb appeal in the post below. Read on to find out more. 

Photo by Jonathan Ybema on Unsplash

Keep your front garden well-maintained 

One of the golden rules of curb appeal is to make sure that your font garden stays well maintained. This means watering and cutting your lawn regularly, as well as trimming any hedges and bushes as they require it. 

In addition to making sure your front garden is neat, it's also a good idea to invest in some items to make sure it looks its most beautiful as well. Consider evergreen trees such as pines, potted plants, and flowers to add texture and colour. 

Paint / clean the outside of your home 

It's very hard to have a home with great curb appeal if the outside of your property looks dirty. The good news is there are some easy ways to remedy this problem. First of all, if your home is painted, and then repainted with a fresh new coat, will ensure it looks its best. Although do remember that you will need to use paint specially created to be used outside and resist the weather. 



If the outside of your home is not painted, then using a high-pressure washer to clean it is usually the best option. Due to the fact that this task includes working at height along with working with water under pressure, many people choose to hire a professional to complete it. 

Get your driveway landscaped 

If you truly want your home to have curb appeal, then it makes sense to get your driveway properly landscaped. This is because driveway landscaping is associated with a range of benefits including setting the tone of your home, ensuring the front of your property looks neat, and providing safe parking for you and visitors. All of which will be very important for anyone considering purchasing your property.

Invest in new doors

Your front door and garage doors are not just practical items that allow you access while keeping the interior of your property safe. They also have an aesthetic role to play. 

With that in mind, any doors showing wear such as peeling paint, fading, and any visible damage should be replaced. Where possible try and purchase matching front and garage doors to ensure a cohesive look. 

Keep your bins hidden 

Last of all, if you want to boost the curb appeal of your property then hiding away your bins is a very good idea indeed. This is because bins not only make the outside of your home look untidy but can also attract all sorts of unwanted pests such as rodents and bugs. 

To that end, you may wish to consider one of the many options for hiding your bins, such as building a bin store or even covering your bins in leaf designs so they blend in more with their surrounding areas. 

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