Jen Lou Meredith - Content and Copy Writer. Image by Mikaela Jade.

Jen Lou Meredith - Content and Copy Writer. Image by Mikaela Jade.

About Me

Image by Mikaela Jade.

As a writer with over 10 years' professional experience, I can help you convey your business' message to your audience in a way that is simple and digestible, while being informative and engaging.

I began my career as a journalist, first as a freelance writer for local magazines while studying for my degree in English, then, after graduating with honours, I became a full-time editorial assistant at a luxury lifestyle magazine, before progressing to content writer, then deputy editor at a national hair and beauty title.

Following this, I decided to take the path to become a full-time freelance writer. Since 2017, I have worked with independent businesses, agencies and influencers to create content that captivates their audiences.

Why employ me and not ChatGPT?

I believe we have a moral obligation to keep a human element to business. Your audience is human, so what better way to connect with them than with a human writer? I can write (good) humour; I can make obscure references to nineties pop culture; I can talk about an experience or product in a way that elicits a visceral response from the reader, allowing them to connect with your brand in a way that can't yet be facilitated by AI.

I'm also a brand geek. This means that, when we work together, I become a fan of your brand. From the ins and outs of your audience, tone, style, genre, to graphic elements such as the use of imagery, typography and colour palette, I commit to understanding your branding just as well as you do. This helps me tailor my writing style to fit your business.

Experience

I have worked with a number of different content management systems in a range of formats. The CMSs I have experience with include Wordpress, Blogger, Webflow and Squarespace. I also have experience with Substack, Mailchimp, Shopify, Podio, Trello, Later, and a range of other platforms. I can also learn new software quickly, and adapt to your business' needs.

I have experience writing B2C as well as B2B, in the sectors of: fashion, beauty, lifestyle, travel, pet care, horticulture, psychology, gynaecology, rheumatology, recruitment and human resources.

If you have any questions, please contact me at jenloumeredith@gmail.com

I hope we can work together!

Jen

Monday 22 August 2016

Afternoon Tea at The Ickworth, Suffolk


Afternoon tea is somewhat of a favourite past-time of mine - it fulfills my inner Marie Antoinette: pretty cakes, beautiful surroundings and oodles of tea. My best-loved versions are themed; the Charlie and the Chocolate Factory tea at One Aldwych in Covent Garden is perfect for chocolate lovers, while the Mad Hatter's tea at Sanderson is a whimsical dream (find more themed afternoon teas here). However, a simple afternoon tea is sometimes the best kind, with less showboating, more finesse.

The Ickworth, in west Suffolk's countryside, is a Georgian Italianate palace maintained by the National Trust. It features a restored servant's basement, walled garden, and a magnificently airy conservatory where you can enjoy afternoon tea looking out over the stunning grounds. I would recommend this place on views alone - especially when it's sunny.

I came here with my mum and sister for a girls' day out; we already had a table booked, which I secured about a week in advance. The conservatory wasn't busy, which contributed to a relaxing atmosphere. 

Taking place between 3pm and 5pm daily, the afternoon tea consists of the standard selection of crustless finger sandwiches, crisp-on-the-outside soft-on-the-inside scones with jam and clotted cream, and an adorable selection of cakes including meringue sandwiches, mini mousse ice creams and iced layer cakes. Enjoyable, simplistic and nothing out of the ordinary. This is complimented by a decent selection of teas - I had rooibos, followed by Earl Grey.

At £21.50 per person, I'm sad to say that I expected a little more than I got. The service was polite and available when needed, but we weren't taken through what was on our afternoon tea stands before we began, and were not offered more tea once it looked like we'd finished what we had. I would say that these are niggly little points, but it just makes afternoon tea that little bit more special when the hosts get it exactly right.

I might come here again just for the gorgeous aesthetic (everything is so pretty and white!), but it may be a while. I'd rather go somewhere new, than revisit.

Overall rating: 3.5/5


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